Ruad Leadership Team

The partners behind the practice.

Founding leadership with decades of combined experience in institutional excellence, innovation assessment, and government transformation across the UAE and Jordan.

Dr. Tariq Al-Khayyat
Founding Partner

Dr. Tariq Al-Khayyat

Dubai, United Arab Emirates
PhD, Political ScienceMA, International RelationsBSc, Political Science / Public Administration
  • Chairman of the Board and Managing Partner at the Strategic Center for Organizational Performance Improvement (SCOPI) since 2011.
  • Certified Consultant and Assessor in Innovation from the Global Innovation Institute (GInI).
  • Certified Assessor from the European Foundation for Quality Management (EFQM).
  • Honored as Certified Innovation Assessor and the Global Assessor of the Year.
  • Excellence Consultant at the National Information Technology Center (NITC) between 2006 and 2010.
  • Executive Board Member of the Asian Triathlon Confederation; President of the Jordan Triathlon Association and the Jordan Cycling Federation.
Eng. Laith AlAwaysheh
Executive Partner

Eng. Laith AlAwaysheh

Dubai, United Arab Emirates
MEng, Engineering Management — RITBSc, Industrial Engineering — University of Jordan
  • Certified Assessor from the European Foundation for Quality Management (EFQM).
  • Certified Consultant and Assessor in Innovation through the Global Innovation Institute (GInI).
  • Certified Lead Auditor in Quality Management Systems (QMS).
  • Contributed to empowering numerous public sector organizations to achieve advanced rankings in the Sheikh Khalifa (SKGEP) and Dubai (DGEP) Government Excellence Programs.
  • As Lead Assessor for the Ministry of Interior's Award, led teams to achieve more than ten awards in both the UAE and Jordan.
  • Managed more than 30 successful projects in strategic planning, institutional excellence, the Global Star Rating System, innovation management, knowledge management, and the implementation of ISO standards.
Ruad Organizational Structure

Led by partners, organised to deliver.

Dr. Tariq Al-Khayyat
Founding Partner
Audit & Governance Office
Independent Oversight
Eng. Laith AlAwaysheh
Executive Partner
Specialised Offices
Quality of Life Office
Project Management Office
Management Lines
Quality Management
Business Development
Consultancy Management
Digital Transformation
Training Management
Ruad Consulting

Innovative Excellence · Inspiring Growth · Sustainable Impact

Empowering both the public and private sectors across the Middle East and North Africa.

Contact us →About Ruad